Client Values/ Introduction
Awards & Accolades
Since 1980, HSR aims to build a company that agents are proud to be associated with. Clients look to with admiration. And external parties view it with affection and respect.
Our ultimate aim is to make a positive difference and turn the world into a better place to live and work in. We want to touch lives, bless families, enhance communities, and improve society. In return, the market has helped us to achieve many awards and accolades.
'The #1 Real Estate Company' (MLMIA)
HSR is ‘the market leader’ (The Executive) in all major aspects that will contribute to your lifelong success. We have the best branding, leadership, culture, support and service, training and coaching, technology, marketing tools, solution, and commission. It is ‘no wonder that HSR is attracting many top producers’ HSR advisors are some of the highest income earners in Singapore.’ (Property Report).
Longest Established Mega Agency
HSR has been a ‘reputable, established, and successful’ (Property Link) agency for the past 27 years. No other company has a stronger legacy of experience and expertise to help clients achieve long-term success.
First Class Leadership Team For First Class Recruits
All great companies begin with great leadership and a great team. We have an outstanding team of industry icons who are servant-leaders. They are always willing to serve you to earn top income, lead the field, and live a great life.
'The #1 Full Service Agency'
(Singapore Marketer, official publication of Marketing Institute of Singapore)
HSR is a ‘respectable leader in the industry’ (Lianhe Zaobao) because we provide comprehensive services to the market. Services that is associated with professionalism, quality, service, and results.
We successfully completed more than 100,000 transactions and transacted $5.6 billion worth of sales in 2006 alone. We can provide a total solution to help our clients maximize their results in the shortest time and with absolute convenience.
'The Fastest Growing Agency' (SELLING Magazine)
As a result of our first class leadership, enriching culture, #1 support and services, unbeatable training and coaching, first class business resources, best office-cum-second home, total real estate solution, dominance in project marketing, leading-edge technologies, top producers, and strong branding image, we have grown faster than any other agency.
We have grown a whopping 956% in terms of sales and 8900% in terms of organizational strength since March 2003. This is the result of our commitment to help agents achieve the best results for their clients and for their lives.
'The Largest In The Industry' (Golden Award Real Estate Winner)
HSR is the largest real estate agency in Singapore, with more than 5000 agents. Currently, we enjoy ‘the best top line business results’ and have a ‘substantial and growing share of the market’ (The FUND).
We believe in working together as a team and we encourage a strong bonding among our agents. As a result, we can support our clients with the largest team in the industry.
Currently we have more buyers and sellers than any other company. In other words, we can help our clients capitalise on opportunities in the market. Profitably and professionally.
'The #1 In Support and Services'
Right from the beginning, HSR is committed to provide the best services to agents and clients.
Our Battlecry is: We will not be beaten in our service. We will do more for you!
That’s why HSR advertised not once but at least 4 times for anybody to find another agency that can match HSR’s packages of services and win a lucrative reward. ‘On record, nobody has been able to win the challenge’ (Singapore Marketer).
HSR provides ‘unique and leading-edge services’ (Lianhe Zaobao) and we are ‘the only company that can provide such a total solution to professional agents’ (The FUND). We are committed to do more for our clients’ profit, advantage, and growth. We aim to turn our client into a ‘freehold’ friend, serving them through 3 generations.
‘The Most Comprehensive, Ongoing, and Highly Effective Training’ (Golden Award Real Estate Winner)
HSR has the most advanced training program in the industry (Property Link). In the words of Dr Richard Tan, CEO of Asia’s largest seminar company, we are ‘unquestionably the leader in professional and personal development of property consultants.’
HSR is committed to provide more and better trainings almost every morning, afternoon, and evening of a working week for both experienced and inexperienced agents.
From online seminars, Singapore’s largest resource centre and field trainings, to personalised coaching, we seek to produce the best trained and best-equipped champions in the industry who will be highly respected in the industry. By doing that, we can meet and exceed our client’s expectations in the long run.
'The Leader In Equipping Agents With Unique and Leading-Edge Systems, Technologies, and Other Resources' (The FUND)
HSR is committed to be the leader in using state-of-the-art infocommunication technology to help agents lead the way in the new economy. We aim to be the first mobile wireless agency to provide multimedia solutions to meet the requirements of our valued clients.
From client intelligence systems, 24/7 e-learning programmes, personal information tools, and property matching solutions to e-marketing services, we will help our agents stay 10 steps ahead of our competition and dominate the market. We will achieve clients’ objectives and help them enjoy peace of mind.
'Leader In Local and Overseas Project Marketing' (Singapore Marketer)
HSR is the leading marketer of local and overseas projects.
HSR transacted one out of three dollars worth of properties in the new residential homes market. We are involved in the hottest iconic projects, including properties near the MRT and in the Sentosa, Marina Bay and District 9, 10, and 11 areas.
We project to launch at least 4 Tier 1 projects on a monthly basis so as to achieve a 40% share of the market. As a leader used by top developers both locally and overseas, HSR has the competence to help our valued clients market their properties successfully.
The project market will also provide a supplementary income for our agents and at the same time, increase their prospects, listings, and sales.
'The Most Attractive, Powerful, and Rewarding (Commission) Plan In The Industry' (Singapore Marketer)
HSR's Financial Freedom Plan (FFP) is the first-of-its-kind in the industry and is designed to our agents maximize their financial results on a perpetual basis.
'Big Happy Family' (Lianhe Zaobao)
HSR has a wonderful family-like spirit in our company. We call it our warm, dynamic, and caring culture.
For us, the office is not about brick or mortar. Even though we occupy the largest retail space in the industry, we are committed to build a great spirit in the company. A lifestyle office and a second home where agents can have fun, feast, and fellowship as they celebrate the best of life.
As a company, we organize regular meetings, Family Nites, free lunches and dinners, parties and all kinds of gatherings to promote teamwork and to build the best home for top achievers. HSR agents are known to work hard and play hard. For us, life is one big happy party.
If you have been reading the HSR e-love letters, you will know we are committed to our agents’ lifelong success. Every month, without fail, we continue to invest more money, time, and effort to offer more improvements, additional incentives, and greater benefits to help our agents and clients become our ‘freehold’ friends.